The Ever-Changing Face of High Street
Internet usage has steadily increased in the UK. This continued growth in eCommerce engagement activities highlights major challenges facing the UK high street (for my American colleagues, think Main St.). […]
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5G and Mobile Commerce: A New Era of Connectivity
Much has been said about the rapid rise of mobile commerce. Every year, consumers are increasingly willing to make purchases on their mobile devices, and this fondness for smartphone shopping […]
SEO’s Role in Mobile-First Design
Retailers used to think of mobile design as a ‘nice-to-have’ optimization. Today, though, an intuitive mobile-first design is mandatory for creating engaging experiences and driving organic traffic. Wait….organic traffic? What […]
How It Works: The Mobile Wallet
The consumer shift to mobile commerce is alive and well. More people are shopping on their phones than ever before. Smart retailers are destroying previous barriers to mobile conversion with […]
Key Considerations for Effective Mobile Design
It’s no secret that digital commerce is shifting to mobile devices. According to Adobe, 54% of 2017 holiday season retail traffic is coming from mobile devices, but these mobile shoppers […]
eCommerce Final Exam: Back-to-School 2017
Pop Quiz: behind the holidays, what is the second largest shopping season of the year? Valentine’s Day? Easter? Halloween? It’s back-to-school season. Covering the dog-days of summer, this stretch of […]