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2018 Facebook Changes: What It Means For eCommerce

Digital Marketing February 7, 2018

Facebook as we know it has changed. Back in January, Mark Zuckerberg announced that Facebook would be changing its news feed algorithm to prioritize content from “friends, family, and groups.” […]

How It Works: Social Shopping

Digital Marketing February 5, 2018

Social shopping has long been a buzzword for shoppers and retailers alike. Over 90% of young adults use social media, so it’s easy to understand why more merchants are moving […]

4 Segments to Kick Start Your Personalization Strategy

Digital Marketing January 31, 2018

Unique and impactful commerce experiences are personalized, and a personalization strategy starts with segmentation. Customers want to see the content, products and offers that apply to them and their needs. […]

The Best Free SEO Tools for eCommerce

Digital Marketing October 16, 2017

The only thing better than an awesome SEO tool is an awesome SEO tool that’s free. Having the right set of tools is key to successful SEO campaigns. From conducting […]

PPC Strategies for the Holidays

Digital Marketing October 5, 2017

Q4 is now upon us – the most exciting and busy time of the year for retailers. With so much at stake, the end of the year is critical. Just […]

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