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B2B eCommerce in 2017: The Time is Now

Operational Excellence February 27, 2017

It’s no secret that digital is transforming retail. Fortune magazine reports that 2016 online holiday sales (November 1 to December 31) grew 11% over the prior year to $91.7 Billion. […]

Data Mapping and Strong Data Integrity

Digital Marketing July 7, 2015

I’m sure you’ve heard the saying “garbage in, garbage out.” There is no more applicable use of this quote than when discussing the data needs of a project. Getting clean, […]

Shopping Cart Abandonment: A Data Review

Customer Experience July 1, 2015

Abandoned shopping carts are the low-hanging fruit of eCommerce. The statistics currently making news estimate the value of all that “lonely” merchandise at $4 trillion; and almost 63% of that […]

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