As discussed in my previous posts on the consumerization of B2B eCommerce and choosing a B2B eCommerce platform, today’s eCommerce climate presents a fast paced and rapidly changing marketplace where […]
Previously, I wrote about the consumerization of B2B and the shift of resources from traditional or catalog sales channels to eCommerce. As B2B buyers shift to eCommerce for current and […]
While eCommerce has been most recognized as the domain of business to consumer (B2C) commerce, recently business to business (B2B) companies have also come to realize the advantages of having […]