Easy Template for eCommerce Competitor Analysis
If you’re redesigning or launching an online store, you know how important eCommerce competitor analysis can be. But if you’re not the most data-savvy person, it can be a struggle […]
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Content + Commerce: 3 Ways to Boost eCommerce Performance
Today’s savvy marketers know that uniting their content and digital commerce strategies across channels and devices has a big impact on reach, engagement, and conversion. High-quality content that seamlessly blends […]
Omnichannel Retailing and the American Shopping Mall
Orange Julius. L.S. Ayres. Walden Books. Who doesn’t love malls? For retailers, there is definitely no love lost. The Wall Street Journal reports that retailers are moving their brick-and-mortar stores […]
6 Do’s and Don’ts for a Successful eCommerce Social Strategy
Over the past five years, all eyes have turned to social. What eCommerce businesses once questioned as a trend has become a staple of the eCommerce landscape. Nothing speaks to […]
Six Questions to Ask before You Choose a New eCommerce Platform
Choosing a new eCommerce platform can be a daunting experience. Aside from the cost and time involved, you and your team likely have many questions to answer. What’s the best […]
Demandware Master Architecture – Is it Right for Your eCommerce Business?
By Robert Ward, Technical Lead Whether your company is diverse enough to feature multiple brands, or you have taken the leap into internationalization with multiple locales, the odds are pretty good […]