Triggered email marketing is one of the most effective, sales-driving strategies retailers use to connect with consumers. Through both mobile and desktop, there is an open line of communication that […]
The turn of a new year is a peculiar time. Here at LYONSCG, we remember the whirlwind that was 2016, while simultaneously peering into the future, trying to catch a […]
Data. Is. Beautiful. I spend the bulk of my day in one data platform or another. For those of us who use data, uncovering a subtle trend with a substantial […]
You don’t have to look much further than your own Facebook or Twitter feed to know that people love to share their experiences, opinions, or other knowledge. It’s human nature […]
We recently attended Digital Velocity, a Tealium user conference held in San Diego. Back with fresh insights, we wanted to share our POV on the company’s latest software and how […]
Today’s savvy marketers know that uniting their content and digital commerce strategies across channels and devices has a big impact on reach, engagement, and conversion. High-quality content that seamlessly blends […]