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Triggered Email: Easily Connecting Brands and Shoppers

Digital Marketing February 15, 2017

Triggered email marketing is one of the most effective, sales-driving strategies retailers use to connect with consumers. Through both mobile and desktop, there is an open line of communication that […]

Holiday Season 2016: What We Learned

Digital Marketing January 10, 2017

The turn of a new year is a peculiar time. Here at LYONSCG, we remember the whirlwind that was 2016, while simultaneously peering into the future, trying to catch a […]

Avoiding Data-Driven Disasters

Digital Marketing December 15, 2016

Data. Is. Beautiful. I spend the bulk of my day in one data platform or another. For those of us who use data, uncovering a subtle trend with a substantial […]

Tealium & Digital Velocity: Our POV

Digital Marketing June 2, 2016

We recently attended Digital Velocity, a Tealium user conference held in San Diego. Back with fresh insights, we wanted to share our POV on the company’s latest software and how […]

Content + Commerce: 3 Ways to Boost eCommerce Performance

Digital Marketing May 27, 2016

Today’s savvy marketers know that uniting their content and digital commerce strategies across channels and devices has a big impact on reach, engagement, and conversion. High-quality content that seamlessly blends […]

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