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MMA Warehouse Launches New Demandware Site

Steve Susina • May 24, 2013

CHICAGO, IL – Lyons Consulting Group (lyonscg), the premier eCommerce design, development and support firm, has recently launched their latest client site,, developed on the Demandware platform.  

MMA Warehouse, a mixed martial arts retailer, was not satisfied with their previous eCommerce platform because of its inability to handle the structure and growth of their online business. MMA Warehouse asked lyonscg to develop a site to be built on the Demandware platform, and have advanced capabilities including multi-site opportunities and complete self-management through the backend, giving MMA Warehouse the ability to make quick and easy changes without having to submit a ticket. Other features to the MMA Warehouse site include an upgrade in power reviews from express to enterprise level to better accommodate their growing business as well as an added compare product functionality to allow customers to easily compare martial arts gear.

Because of a recent comprehensive reseller agreement, lyonscg is able to directly provide a one-stop commerce solution on the Demandware Commerce platform for MMA Warehouse, and other online retailers. This allows lyonscg to secure Demandware licensing agreements and front-line support and to deliver turnkey enterprise-level ecommerce websites, ultimately making it even easier for online retailers, such as MMA Warehouse, to launch their eCommerce websites.

“We had outgrown our previous platform and were lacking in the latest functionality,” said Mika Casey, CEO of MMA Warehouse. “Lyons Consulting Group has the experience in building strong enterprise-level eCommerce solutions and because of their agreement with Demandware, has the ability to be the singular answer to our eCommerce needs.”

“Our clients trust us to build reliable eCommerce solutions that will provide them with scalability,” said Rich Lyons, CEO and Founder of Lyons Consulting Group. “Building their site on the Demandware platform was a great choice for MMA and will definitely give them the needed flexibility as their business grows.”

The MMA Warehouse site was launched on August 2, 2011. MMA Warehouse is continuing to work with Lyons Consulting Group to design and develop several microsites.

About MMA Warehouse
MMA Warehouse is an online-only mixed martial arts retailer focused on offering an end-to-end product selection for both MMA fans and athletes.  The company’s flagship website,, was founded in 2004 and has earned industry-leading customer service ratings and accolades.  The website offers the latest products, detailed product descriptions and images, custom sizing charts, as well as customer reviews.  MMA Warehouse is headquartered in Wheeling, IL.

About Lyons Consulting Group (lyonscg)
Lyons Consulting Group is the premier eCommerce design, development and support firm dedicated to help clients continually grow and succeed in their online business.  With a proven track record to deliver creative, robust and most importantly, increasingly profitable eCommerce sites, our diverse group of experts are committed to customer satisfaction and project excellence.

As the leading Magento and Demandware partner in the US, lyonscg has years of experience in eCommerce creative design, platform customization, technical development, backend integration, quality assurance and support. lyonscg understands each of their client’s sites and needs are unique, yet are able to deliver each and every time. Bottom Line: Lyons Consulting Group will help your online business know more, do more, and sell more. Guaranteed. For more information about lyonscg or to see their extensive list of clients, visit or call 312.564.3142.



Steve Susina

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Steve Susina

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