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New Magento Site Provides Outlet for Artists, Artisans and Students to Connect, Learn and Share

Steve Susina • November 10, 2012

Chicago, IL – Lyons Consulting Group, the award-winning ecommerce strategy, design, development, hosting and support firm, announced the launch of their latest client site,  


Craft Media Network wanted to create a space that would allow world class artists to share their skills and techniques with others. The new site provides a space for craft and fine art instructors to teach a technique or project in “virtual classrooms” where their students can learn at their own pace, in a supportive environment with personalized feedback from their instructor.


“We are thrilled to be able to provide an outlet for artists to connect, learn and share,” said Vernon Ezell, Co-Founder and COO of Craft Media Network. “The new site is extremely intuitive, flexible, and fast – something we could not have accomplished without the dedicated team at Lyons.”


In order to provide the flexibility required, Lyons Consulting Group migrated the site to the Magento platform that already has a wide range of features and functionality. In addition, Lyons Consulting Group built several custom integrations which allow artists to not only create personal profiles that showcase virtual classroom sessions, but also provides the ability to share these sessions through different social networks such as facebook and twitter.


“The concept of selling virtual products, such as instructional videos, is a somewhat unique concept for online retailers so this project was definitely exciting for our team,” said Rich Lyons, CEO and Founder of Lyons Consulting Group adds, “We are thrilled to be a part of Craft Media Network’s transition to a more flexible and robust site.”


The site is currently being hosted and supported by Lyons Consulting Group’s in-house 24/7 support center.


CraftArtEdu is a truly unique online craft and fine art e-learning community, serving the creative passion of thousands of students worldwide. Our world-renowned craft and fine art instructors are committed to making the creative world more accessible and convenient than ever before. Each online course is designed to ensure that students of all experience levels progress at a comfortable pace, in a supportive environment.


With over 300 courses and growing, CraftArtEdu’s mission is to ignite the spark of excellence in the heart of each student, showing how technique and imagination can combine to create a world of infinite possibilities. For more information about CraftArtEdu, visit or email


About Lyons Consulting Group (lyonscg)

Lyons Consulting Group is the premier eCommerce strategy, design, development and support firm dedicated to help clients continually grow and succeed in their online business.  With a proven track record to deliver creative, robust and most importantly, increasingly profitable eCommerce sites, our diverse group of experts are committed to customer satisfaction and project excellence.


As the leading Magento and Demandware partner in the US, lyonscg has years of experience in eCommerce strategy, creative design, platform customization, technical development, backend integration, quality assurance, and support. lyonscg understands that each client’s sites and needs are unique, yet are able to deliver each and every time. Bottom Line: Lyons Consulting Group helps online businesses to realize the potential of eCommerce. Guaranteed. For more information about lyonscg or to see their extensive list of clients, visit or call 312.564.3142.

Steve Susina

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Steve Susina

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