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Content Design Strategy for Digital Storefronts

Customer Experience June 23, 2017

As the world of eCommerce continues to grow and evolve, sites aren’t thought of as simple web pages, but as digital storefronts. Consumers crave sleek and modern page designs full […]

Chatbots: The “Sometimes” Solution

Customer Experience March 30, 2017

Modern consumers love information. Today’s shoppers leverage digital technology to research and communicate with brands on a scale never before seen. Eager to enhance customer engagement, smart retailers are investing […]

Canvas: Bringing Web Graphics to Life

Operational Excellence March 10, 2017

Since its inauspicious introduction as a proprietary extension to HTML, Canvas has grown into a standard, universal graphics API. Simpler and generally faster than SVG, Canvas is the preferred engine […]

First-Click Testing: Freedom From New-Feature Fear

Customer Experience January 31, 2017

Striking a balance between intuitive functionality and differentiated design is a considerable challenge in the world of eCommerce. Ideas for innovative site features often wilt on the vine, struck down […]

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