How to Use Video to Drive Conversion
We live in a visual world. Unsurprisingly, visual-based marketing has been a hot topic for a number of years, but its success goes back much further. Humans are tuned for […]
WELCOME TO THE
6 Steps to Successful Content Execution on Salesforce Commerce Cloud
So, you’re building a new site on Salesforce Commerce Cloud. It can be an overwhelming experience to switch platforms, especially when content is involved. What do you do with existing […]
Creating Graphics for Device-Specific Experiences
It’s no secret that today’s consumers shop using a multitude of devices. From phones to tablets to desktops, brands need to deliver a seamless digital shopping experience or risk being […]
Content Design Strategy for Digital Storefronts
As the world of eCommerce continues to grow and evolve, sites aren’t thought of as simple web pages, but as digital storefronts. Consumers crave sleek and modern page designs full […]
Localization in Salesforce Commerce Cloud – Part 2: Locale Strategy
Last week in Part 1 of this post, we learned why localization is extremely important for brands that operate in different regions, and how Salesforce Commerce Cloud enables the deployment […]
Localization in Salesforce Commerce Cloud – Part 1: Localization
Modern consumers across the globe demand a personalized, localized shopping experience. To deliver on this, businesses need to combine strong international expansion strategies with a technology platform that can facilitate […]