Triggered Email Part 2: Deepening Engagement
A few weeks ago, I highlighted some basic triggered email tactics that easily and effectively connect brands to consumers. These emails are sent out in response to various specific shopper […]
A few weeks ago, I highlighted some basic triggered email tactics that easily and effectively connect brands to consumers. These emails are sent out in response to various specific shopper […]
Last week in Part 1 of this post, we learned why localization is extremely important for brands that operate in different regions, and how Salesforce Commerce Cloud enables the deployment […]
Modern consumers across the globe demand a personalized, localized shopping experience. To deliver on this, businesses need to combine strong international expansion strategies with a technology platform that can facilitate […]
For the past six years, the annual Magento Imagine conference has acted as a magnet for the best and brightest in the global commerce ecosystem. The 2017 iteration brought together […]
Modern consumers love information. Today’s shoppers leverage digital technology to research and communicate with brands on a scale never before seen. Eager to enhance customer engagement, smart retailers are investing […]
In today’s world, an omnichannel commerce experience is critical to a successful retail strategy. Implementing omnichannel commerce – the unification of brand experiences and internal systems across channels and devices […]