Digital Marketing

As online selling becomes more complicated, competition more fierce, and technology more complex, the experienced professionals of LYONSCG can help.

We understand the environment in which you sell and our holistic view of eCommerce creates a cohesive approach to digital marketing.

Our expert digital marketing consultants will craft customized programs that deliver marketing results and increase your traffic, conversion rates, and revenue.

With practical retail experience and hundreds of successful engagements, we can take on your most challenging eCommerce marketing projects.

Service Offerings

Marketing Management

LYONSCG’s experienced professionals deliver a breadth of eCommerce management capability.

  • Marketing Calendar Planning
  • Budget Planning
  • Roadmap Creation
  • Vendor & Point Solution Oversight
  • Shopping Engine Management
  • Prospecting
  • Mobile Marketing

Insights & Optimization

Develop a rich understanding of your eCommerce activities through collection, data analytics, and testing. Let data guide you to the insights that drive positive and measurable change.

  • Analytics Infrastructure
  • Site & Marketing Analysis
  • A/B Testing and Personalization Management
  • Website Analytics

Search & Media

According to Forrester Research, if you’re like most online merchants nearly half your online marketing budget goes to SEO and SEM. We help you get the most from your online advertising and media budget.

  • Search Engine Optimization
  • Search Engine Marketing
  • Pay-per-click
  • Product Listing Ads
  • Affiliate Marketing
  • Social Ad
  • Display Advertising

Social & Content

LYONSCG works with you to cut through the hype to deliver an on-brand strategy that delivers the right combination of content and commerce. We develop social media strategies and content recommendations. And we can get practical and pick up the (virtual) pen and write content for blogs, email marketing and social networks.

  • Social Marketing
  • Creative & Content Recommendations
  • Social Media Profile Optimization
  • Influencers Outreach
  • Content Creation
  • Blog Management
  • Social Post Strategy & Creation
  • Onsite Copy
  • Email Marketing

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