Making Customers H-app-y: How Starbucks Builds Brand Loyalty with Technology
By Jennifer Conklin, Senior Account Manager I don’t think I’m alone when I say this: I’m guilty of spending too much money on coffee. But what I may even spend more […]
Unified Commerce
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Clicks to Bricks: The Perks of Combining Digital and Physical Stores
By Jennifer Conklin, Senior Account Manager There’s nothing better than shopping from the comfort of your own home and receiving the goods you’ve purchased just days later, or sometimes even […]
Omni-Channel Retail: the Seamless Shopping Experience your Customers Expect
A shopper enters a men’s clothing store to buy pants. He’s 5”9’ and has a 30-32 inch inseam. However, like most stores, this one only keeps pants with 34” inseams […]
Oh, the POS-ibilities! Extending Magento for OmniChannel and POS.
One of the challenges of omnichannel retailing is making it work with the sometimes-messy complex buying journey of today’s information-enabled customer. Minneapolis-based modern furniture retailer Blu Dot has found a […]
In-Store eCommerce: Retail’s Destiny
Many of us who are old enough to remember the Sears Catalog or the days of writing a check to complete a purchase at your favorite retailer may look at […]