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Tealium & Digital Velocity: Our POV

Digital Marketing June 2, 2016

We recently attended Digital Velocity, a Tealium user conference held in San Diego. Back with fresh insights, we wanted to share our POV on the company’s latest software and how […]

Content + Commerce: 3 Ways to Boost eCommerce Performance

Digital Marketing May 27, 2016

Today’s savvy marketers know that uniting their content and digital commerce strategies across channels and devices has a big impact on reach, engagement, and conversion. High-quality content that seamlessly blends […]

What Are Browser Cookies and How Do They Work?

Digital Marketing May 19, 2016

With spring finally here, I decided it was time to buy a new pair of running shoes. My friend just told me about a new style of Nikes that recently […]

Three Simple A/B Tests That Produced Surprising Results

Digital Marketing May 13, 2016

With A/B and multivariate testing now fully on the radar of business owners and CMOs, it’s becoming clear that test results can have a measurable impact on eCommerce optimization, conversion, […]

How to Develop a Plan for A/B Testing Your eCommerce Site

Digital Marketing April 6, 2016

A/B testing offers a host of benefits for your eCommerce website, from improved conversion rates, traffic, and SEO to sales, revenue, and your business’s overall bottom line. Knowing what, how, […]

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