LYONSCG is now part of the Digital Customer Experience Practice of Capgemini

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Why Brand Storytelling Is More Important Than Ever

Customer Experience June 6, 2019

Today, the digital experience is not just about having a site that lets you shop with ease: it’s about building a connection between visitors and your brand. Essentially, what it […]

Building a Personalization Roadmap: 6 Considerations

Customer Experience May 30, 2019

The term “Personalization” is a massive phrase that spans industries, tools, and teams. Therefore, it’s no surprise that personalization is on almost every organization’s roadmaps. One of the most frequent […]

How Bootstrap 4 Drives Premium Digital Experiences

Customer Experience May 22, 2019

Ever since Salesforce acquired Demandware in 2016, the company has made profound upgrades to building and customizing storefronts within the platform. The consolidation of these changes became known as Storefront […]

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