Insights

The LYONSCG blog is where eCommerce professionals find insights and advice presented by our team, our partners, and other industry experts. Our goal is to help you realize your eCommerce potential.

IMG_1143

October 28, 2016

Lessons in Leadership: How Focusing on the Client Creates Mutual Success

Earlier this week, our CEO & President, Rich Lyons, had the pleasure of presenting to a group of students at Northwestern’s Kellogg School of Management in Evanston, IL. Rich, a 1992 graduate of Kellogg, spoke as...

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ewallet

October 25, 2016

eWallets Explained: Why You Should Consider the Payment Option for Your Online Store

If you’re an eCommerce manager, you’re well aware of the need to continuously watch the latest trends and technologies that could impact how you sell online. As shoppers continue to expect better user experiences and...

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refer-a-friend

October 21, 2016

4 Steps to Implementing a Refer-A-Friend Program for Your eCommerce Site

You don’t have to look much further than your own Facebook or Twitter feed to know that people love to share their experiences, opinions, or other knowledge. It’s human nature to let people know when...

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eCommerce news

October 7, 2016

LYONSCG Roundup: This Week’s eCommerce News, Tips, & Insights

Holiday spending, eCommerce SEO tips, and Millennial loyalty. Here’s a roundup of the eCommerce news we shared this week. 1.  Unnecessary checkout fields. Confusing and conflicting information. Too many discounts and perks. Are you allowing these,...

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seo concept

October 3, 2016

7 Easy (Yet Impactful!) eCommerce SEO Tactics You Should Use Right Now

According to Advanced Web Ranking, the top five posts listed in a Google search engine results page generate nearly 70% of all clicks from that search. And fewer than 10% of searches lead to page...

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Responsive web design in flat style.

August 19, 2016

Mobile Apps and Responsive Design: What’s Best for eCommerce Merchants?

For eCommerce merchants, investing in mobile is no longer a nice-to-have. The mobile revolution is here, and it shows no signs of quieting down. With the demise of Yahoo blamed on lack of mobile development,...

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Digital Commerce and Retail Statistics from July 2016

August 18, 2016

Digital Commerce and Retail Statistics from July 2016

After three months of increases, retail sales were flat in July. What’s behind the slump? See the digital commerce and retail statistics from July 2016: Nonstore Retail Sales Up, Brick-and-Mortar Down • Year-over-year retail sales...

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Shop.org Exhibitor

August 16, 2016

LYONSCG Heads to Shop.org Retail’s Digital Summit

As summer comes to a close, we’re starting to gear up for a busy fall full of events around the industry. One we look forward to every year is Shop.org Retail’s Digital Summit, where we...

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ecommerce shopping add to cart

August 12, 2016

Weekly eCommerce & Digital Retail Roundup

Geotargeting, going global, and great customer experience. All this and more in our weekly eCommerce and digital retail roundup: • Holidays are on the minds of retailers, now that back-to-school is well underway. • Want...

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ecommerce blog seo

August 9, 2016

eCommerce Blogging: 3 SEO Golden Rules

So you have an eCommerce blog. Congratulations! Now your task is getting people to actually read it. And how do you accomplish that? Enter SEO. For the uninitiated, SEO stands for search engine optimization. SEO...

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