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10 Ways To Ensure Mobile and Tablet Success During the Holidays

Steve Susina • July 10, 2013

Last week, our director of retail strategy, Danielle Savin, teamed up with FitForCommerce to present a webinar to show online retailers what top ten things they need to do to make sure their ecommerce business is mobile and table ready by the holidays. As one of our most popular webinars to date with over 150 people registered, I wanted to make sure to share these ten best practices so no one is left in the dark come November/December.

Here is a quick list of items that should not be ignored:

  • Have a mobile strategy
  • Know your Mobile Metrics
  • Test Your Mobile Strategy
  • Tailor Your Message and Content
  • Orchestrate an Omni/Multi-Channel Experience
  • Encourage and Enable Cross-Channel Behavior
  • Build a Comprehensive ‘Help” Section
  • Build Your Customer File
  • Develope and Test Mobile Payment
  • Use Geo Fencing and Location Marketing

To view the entire webinar, click here.


Steve Susina

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Steve Susina

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