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Developing Style Guides for eCommerce

Operational Excellence January 16, 2019

A hallmark of a successful eCommerce website is its own unique identity and brand. Driven from the company’s vision, they set forth with a design partner to design the site. […]

Meet Our Pride: Elena Mintzias

Musings September 4, 2018

Name: Elena Mintzias Position and Practice: Associate Creative Director – Commerce Realized Location: New York City LYONSCG Tenure: 5+ Years   Q: First off, tell me about yourself  A: I began my […]

eCommerce Dark Patterns

Customer Experience April 5, 2018

What are Dark Patterns? Dark patterns are user interface components that trick visitors into making decisions that benefit the business behind the site. Basically, they’re the things that make you go, […]

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