Lyons Consulting Group
Take away all the slick graphics and technology, and eCommerce is really about helping people get what they need.

But are you doing enough to make it easier for people to find and get what they need from you?

As an on-line retailer, you need to spend less time managing infrastructure and more time merchandising and marketing your business. LCG helps you sell more by implementing enterprise class eCommerce systems that:

- Reduce operational costs
- Reinforce your brand
- Drive more of the right traffic to your site
- Enhance customers’ on-line shopping experience
- Increase customer loyalty and sales
- Optimize conversion rates
- Expand your catalog

Our eCommerce client teams have helped some of the world’s leading retailers boost their on-line brand – so we know what works and what doesn’t when it comes to your unique business. We combine these best practices across technology, design and strategy to support the rapid deployment of a solution that meets your goals and is flexible enough to grow with your business.

Retail Commerce Solution Offerings
Technology
- Platform Selection
- SEM / SEO
- CRM
- Mobile Applications
- ERP and Business Intelligence Integration

Design
- Platform
- User Interface
- Technical
- Strategy
- Email Marketing
- Banner Advertising
- Site Analytics
- Social Shopping

Six things to consider prior to your collaboration initiative:
1: Purpose: Think small. Define a specific, narrow purpose with metrics. Focus on business drivers, not technology.
2: Participation: Identify a system owner and create low barriers to participation.
3: Possibilities: Understand your user audience and put their needs above yours.
4: Plan to Change: Be flexible. Constantly collect feedback and act on the best ideas quickly. Reward participation by showing ideas have merit and are valued.
5: Perseverance: Do not reach beyond your means; implement with a conservative view of user participation. Do projects that make sense – they must serve a purpose and meet a need.
6: Patience: Be patient; your Enterprise 2.0 strategy is constantly evolving.

How We Do It: 30 | 60 | 90
To reduce risk and the time-to-value for your projects, LCG uses a unique 30|60|90 delivery framework. This approach delivers low-risk, high-value implementation milestones every 30 days throughout the life of your project, keeping you in the know and your project on track to succeed.

On-line Appliance Retailer
CompactAppliance.com was ranked one of the top 500 Retail Web Sites by Internet Retailer Magazine, but wanted more. More marketing capabilities...

On-line Ticket Retailer
SeatExchange, the largest independent online ticket broker, needed eCommerce strategy and architecture to support its diverse and rapid growth...